Aimee Horton

Fad Diets – why do we do them?


Last night I went for a run.  I didn’t particularly want to, I’ve been a bit rubbish on the old food and drink after my upbeat post the other day. So the guilt of that, combined with the fact that it was nearly bath time, and I’d lost any remaining self respect by hoovering up the additional remaining Smilie Faces from the kids dinner,  meant that I grudgingly pulled on my kit, opened up run keeper and went for a quick run around the block

Because it’s only my second run since the 10k, I’m back to square one of wanting to die, but with the added frustration of KNOWING I can do better.

While I was running up the road approx. 1.8miles in (average pace 9 minutes 35 seconds – poor), I was beating myself up about being lazy, trying to focus (and failing) on my music (even changing Cheryl’s words to “I’ve got to fight fight fight fight fight for this bum” wasn’t doing the trick) and wishing I’d brought my water bottle, I wished, for probably the 100 millionth time, that I could find a quick fix.

I’m not good at the whole fad diet, although I am unfortunately one of those people who go in hunt for them.  I would have considered the baby food diet however the smell of baby food in jars makes me feel physically sick, Atkins& Zone appealed, and although I’m a terrible sick person, I’m actually quite pleased when I catch a stomach bug – every cloud and all that.

Then I got to thinking about the diet I’d read about in an old Look Magazine whilst at the hairdressers last week.   The Ketogenic Diet.


Normally I’d have read the article, as I do with anything that says “diet”, and would have shaken my head at the thought of somebody actually doing it, without really knowing the ins and outs properly.  After all, you’re never really know the full ins and outs until you look into it seriously.  Even then sometimes I worry people don’t do that.

However, I know a teensy bit about this diet due to a friend I’ve made on twitter, and her amazing little boy Sam.

Sam suffers from a rare condition called ARX, and after months deliberation he has recently gone onto the Ketogenic Diet, and is currently in the fairly early stages of it.

The Ketogenic diet is a high fat and protein but low carbohydrate diet that is used to treat difficult to control epilepsy in children. The diet mimics aspects of starvation by forcing the body to burn fats rather than carbohydrates.  The signs are looking good, especially on the seizure front, and I hope to goodness it stays positive.

Knowing this, knowing a little bit of what is entailed, not just the tube bit, the actually proper shit.  I got scared.  Scared for the woman who actually felt she needed to do that diet, to go ahead with something so extreme, to live with something like that just to lose weight.

I’ve been thinking a lot about body image recently, about self confidence and believing in yourself, and this article just kick started me into the next level.  At 41 couldn’t Jessica have taken a more grown up approach?  She’s not a silly young girl who doesn’t understand the risks.  She’s a grown woman. WHAT impacted her that much, that 10lbs made her chose that.  Had she tried other diets?

I know I bang on about my weight, I know I’m not particularly huge, but I’m still not happy, but what am I not happy about.  What are we all not happy about?  When we look at ourselves in the mirror and decide we don’t like ourselves do we not like ourselves because WE don’t like ourselves, or, in the society where we appear to be so judgemental of others, are we scared people will judge us for a little bit of overhang over the top of our jeans, do we think people at the beach are looking at us and laughing, nudging each other and saying “look at those thighs rub together”.

I’m not saying I don’t comment.  I’m not guilt free, I’ve been known to gasp and comment on the huge woman wearing a white thong walking along the band of restaurants in front of the beach without a care in the world.  Some of it may be envy, not of how she looks, I don’t think that was healthy, or appropriate for that matter (no matter how hot you are, thongs and restaurants are not ok, ok?), but I wonder if her self assurance, her ability not to give a toss gave me a subconcious nudge.

I’m keen to see what people do to lose weight.  What diets have/you partake in.  Are they sensible? If they’re not good for you do you KNOW this?  Do you research them before hand, or do you discover that Jennifer Aniston is on it and hop on board too, ignoring the fact she also has a personal trainer, a chef, and a totally different life style?

Have you considered plastic surgery?  If so, what would you have done? Would you REALLY have it done?  Why?

I have a feeling this is the first in a long line of body image, self confidence posts coming up.

18 Responses to Fad Diets – why do we do them?

  1. Pingback: Fad diet failure? Life Style Success? I need you! | Aimee Horton

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